The work

Many motifs.
One feeling.

Each design language is a different route to the same place — a home that feels, unmistakably, yours. Below is the work, the process and the materials that take it there.

01 — A 23ft. design language

True luxury is the quietest
thing in the room.

Quiet Luxury
Quiet Luxury living room by 23ft.
The design process

Quiet Luxury begins with subtraction. Before a single material is chosen, we ask what the home doesn’t need — then we remove it. What remains is never empty; it breathes. Light lands on fewer things, so those things matter more.

The richness moves into the things you touch: the weight of a door handle, the pull of a drawer, the grain of stone running unbroken from floor to wall. Nothing announces itself. Every choice is made to be felt, not seen.

We take your proportions seriously. Ceiling heights, window rhythms, the way evening light falls — these become the starting point, not the afterthought. The result is a home that looks like it always was.

Materials we work with
  • Honed marble & travertine
  • Smoked & rift-cut oak
  • Brushed & antique brass
  • Micro-cement & lime plaster
  • Full-grain leather
  • Wool & linen
  • Bronze-tinted glass
Typical execution Approximately 14–20 weeks from approved design to handover. Villa-scale projects run longer depending on scope.
Quiet Luxury master suite
Quiet Luxury bedroom
Quiet Luxury dining room
Quiet Luxury kitchen
Quiet Luxury bathroom
02 — A 23ft. design language

A home should sound like
the people who live in it.

Indian Contemporary
The design process

Indian Contemporary starts with your story. Not a mood board — the way your family eats, the objects you have carried across cities, the rituals that happen in the same corner of every home you have lived in. These become the brief.

We draw on craft traditions that have been in circulation for centuries — cane, brass, stone, handloom — and bring them into clean contemporary lines. Nothing is nostalgic. Nothing is a quotation. It is simply the vocabulary of a home that knows where it comes from.

The result doesn’t look like a showroom. It looks like the people who live in it chose everything deliberately, over time.

Materials we work with
  • Solid teak & walnut
  • Cane & rattan
  • Handloom textiles
  • Kota & granite stone
  • Terrazzo
  • Brass inlay & jaali
  • Clay & matte ceramic
Typical execution Approximately 14–20 weeks from sign-off to settled. The craft elements in this language can add lead time — we plan for this from the start.
Indian Contemporary living room by 23ft.
Indian Contemporary master bedroom
Indian Contemporary kitchen
Indian Contemporary dining room
Indian Contemporary bathroom
Indian Contemporary study
03 — A 23ft. design language

The best rooms don’t shout.
They settle.

Mid-Century Modern
Mid-Century Modern living room by 23ft.
The design process

Mid-Century Modern is about proportion and ease. Low furniture, warm walnut, a palette that begins with cream and ends with green — and a discipline about what earns a place in the room.

The language rewards editing. We propose, you respond, we edit again. Each round removes something that seemed necessary until it didn’t. What survives is what matters. The room grows quieter as it grows better.

The furniture is made to be lived with, not protected. Cane webbing that softens over the years, wool that holds its shape, wood that deepens in colour with light. It ages without dating.

Materials we work with
  • Walnut & teak veneer
  • Cane webbing
  • Powder-coated steel
  • Terrazzo & stone
  • Bouclé & wool
  • Smoked glass
  • Warm matte metals
Typical execution Approximately 12–18 weeks from approved drawings to move-in. The cleaner language typically runs faster than the others.
Mid-Century Modern master bedroom
Mid-Century Modern dining room
Mid-Century Modern kitchen
Design to delivery

From the first conversation
until you’re fully settled.

Every 23ft. home moves through eight stages — all managed in-house, so the feeling agreed in the first meeting is the one you walk into at the end. Drag or scroll to move through them.

01
First conversation
We ask more than we answer — how you live, how your family gathers, what would make this house feel like home.
02
Design & language
We propose a direction — a language, a mood, a palette. You choose the feeling before a wall moves.
03
Drawings & 3D
The whole home is drawn and rendered — every room, material and detail settled on paper first.
04
Materials & finishes
Every surface, texture and tone selected together in person — no surprises on site.
05
Production
Joinery, stonework, custom pieces and procurement — all managed end to end by us.
06
Site execution
Our own teams build. Every stage is overseen by a 23ft. designer — not handed to a contractor.
07
Installation & finishing
Furniture, fixtures and the thousand details that separate a good interior from a great one.
08
Styling & handover
We style, photograph and hand you the keys — the feeling held to the very last thing.
Begin

Tell us about the home
you’re imagining.

A little about your villa or home, and how you’d like to live in it. We’ll write back to begin the conversation.

Start a project